Media Magic – On Location at Cristal Brilliance Awards Banquet

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The Cristal Brilliance Awards banquet was held in January at Geneva’s Spire Institute. Media Magic created the video enhanced PowerPoint presentation which played throughout the awards ceremony. We also provided Audio Visual equipment and support, along with photography services by Media Magician, Cyndi Konopka of Cyndiz Photographix  .

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Is Valentine’s Day too soon to launch your Mother’s Day marketing strategy?

Happy Valentine’s Day, everyone! It’s a beautiful, snowy day here in Ashtabula County, Ohio. With St. Patrick’s Day shamrocks and green apparel already crowding out Cupid’s chocolates at the local pharmacy, you might be asking yourself, isn’t it too early to starting your marketing campaign for St. Paddy’s Day? How about Mother’s Day? Maybe not. Check out the metrics in this article, brought to my attention by David Landis of Landis Communications: When should you roll out your holiday marketing strategy?

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Got Postcards? Here’s A Direct Mail Marketing Deal !

Marketing

Are you looking for an easy and cost effective way to use Postcards to market your business? I came across this solution while reading a response by Barry Caputo of  the Marsid M and M Group,  in a popular marketing blog. He suggested using a service by the USPS called E.D.D.M. (Every Door Direct Mail). EDDM lets you pay a flat fee to mail a large postcard without the need for a mailing list. Just have the postcards printed and bundle them according to postal regulations (bundles of 100 pieces) and take them to the post office.  I checked it out for myself. For instance, I went to the map on their site, selected my select target area in Ashtabula and picked two particular routes: one going therough the central business district and one going through the main industrial district. The total delivery cost was $185 – not bad, for hitting every door and PO box in that area. Thanks, Barry  for this great marketing tip!  You can find out more here about EDDM at the USPS website: https://www.usps.com/business/every-door-direct-mail.htm.

Community First Credit Union

Community First Credit Union, of Ashtabula, Ohio, hired Media Magic to create a year long multimedia advertising campaign that incorporated their new branding concepts. After consulting with their management team, we scripted and produced 8 Cable TV/television and radio 30 second commercials, including several customer testimonials, and created matching 1/4 page newspaper ads and billboards, designed in partnership with the graphic artists at Lamar Advertising. Our clients was so pleased with the results of our marketing efforts, that we were hired to do a second year-long advertising campaign.

CFCU RVLoan Newspaper Ad Proof

CFCY RV billboard lamar 002

CFCU Checking Newspaper Ad Proof dw CFCU-AutoLoan-Rick CFCU Bills Ad 2-11

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Media Magic works with Grand Valley High School Shadow Students on Nassief ‘Donate to Win’ Campaign

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Great time at our “Donate to Win” shoot at Nassief Automotive Jefferson… with our two shadow students, Robert and Joe from Grand Valley High School in Orwell, Ohio, under the tutelage of Multimedia instructor Nate Schick. What bright creative minds! … Continue reading

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Do you ‘Tweet’? You should!

Does your small business market itself on Twitter? You should. It is a great way for you to connect with current and future customers. According to Twitter’s market research, 85% of Twitter users say they feel more  and connected to a small business, after they start following them. 74% of peoples who follow small and medium sized businesses follow to get updates on future products and 72% of followers are likely to make a future purchase. Got questions about incorporating Twitter into your small business marketing strategy? Contact us at 440-294-2431 and follow us on Twitter – @MediaMagicProd
 Twitter @MediaMagicProductions

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Cristal Inc. embeds ‘Cristal and Manufacturing’ into its global website

Cristal Global, a worldwide leader in the production of titanium dioxide, recently embedded a second video produced by Media Magic, in its global website, http://www.cristal.com.

‘Cristal and Manufacturing ‘ was scripted and produced by Cheryl Dickson-Walker of Media Magic Productions, LLC, of Jefferson, Ohio. Director of Photography for the project was Media Magic’s David Grant Walker. You can watch the video here on the Cristal website Media Page:

http://www.cristal.com/news-room/MediaRoom/Pages/Cristal-and-Manufacturing.aspx

or watch it on our YouTube channel: 

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Cristal Inc. embeds ‘Cristal Academy- Enabling Your Success’ into its global website

Cristal Global, a worldwide leader in the production of titanium dioxide, recently embedded a video produced by Media Magic, in its global website, http://www.cristal.com.

‘Cristal Academy – Enabling Your Success’ was scripted and produced by Cheryl Dickson-Walker of Media Magic Productions, LLC, of Jefferson, Ohio. Director of Photography for the project was Media Magic’s David Grant Walker. You can watch the video here on the Cristal website Media Page:

Cristal Academy- Enabling Your Success

or watch excerpts on our YouTube channel:

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Ashtabula Area Orchestra 2013 -2014 Marketing – A Pro Bono project by Media Magic

In the fall of 2013, Media Magic began a year-long pro-bono marketing project for the Ashtabula Area Orchestra Society, of which, our creative director, Cheryl Dickson-Walker, is a board member. The full project included a re-design and content creation for the Orchestra’s website, YouTube and Facebook pages, along with public and media relations work and creation of a 30-second TV and radio ad promoting the Christmas Concert.
Ashtabula Area Orchestra Facebook Page
Ashtabula Area Orchestra 2013 website – design by Media Magic

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Media Magic produces Manufacturing Day video for Cristal Global

Media Magic scripted and produced this corporate presentation video for Cristal Millennium’s October 5th Manufacturing Day community event at it’s Ashtabula, Ohio training center.