Media Magic Cristal manufacturing video featured at GP Profiles of Ashtabula County Breakfast Event

Media Magic is pleased to report that our ‘Manufacturing at Cristal’ recruiting video, produced last fall for Cristal Global / Millennium Inorganic of Ashtabula Township, Ohio, was recently featured at a  local business event. Guest speakers at May’s ‘Profiles of Ashtabula County’ Breakfast Series, presented monthly by Growth Partnership for Ashtabula County, were Cristal’s  Scott Strayer, Plants 1 and 2 Site Director and Misty Hejduk, Global Performance Manager .

The ‘Manufacturing at Cristal’ video was scripted, edited and produced by Media Magic Creative Director, Cheryl Dickson-Walker. The film was shot on location, over several days, at Cristal’s Millennium Plants 1 and 2, and included interviews with about a dozen employees. Director of Photography was David Grant Walker, and Media Magicians Robert W. Kerr and Shannon Baker both worked on cameras and lighting. It was spearheaded internally by Cristal Human Resource and Community Relations person, Sherry Wilber.

Strayer and Hedjuk shared many of the workforce issues they are facing, including the employee shortage they know they are going to face, and discussed some of the programs Cristal has developed to tackle these human resource issues. Our video highlighted these issues and discussed the many opportunities manufacturing offers to workers of all ages and skill sets. A link to our video on Media Magic’s YouTube channel is also included in this month’s Growth Partnership for Ashtabula County newsletter:GP newsletter Profile Breakfast Cristal video link close up screencapGP newsletter Profile Breakfast Cristal video link wide screencap

Like what you see? Contact Media Magic today about creating an affordable recruitment video for your business that gets results!

 

 

 

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‘Got nothing’ for your next #Facebook Page update? Try these! #MediaMagicTips

Hard up for content for your small business Facebook Page updates? Social media marketing does not have to be hard work. Try these tips for easily creating engaging messages to your fans… they work for Twitter and LinkedIn, too.Write them up in advance… use them throughout the week and let the ideas flow!

http://www.shoestringmarketinguniversity.com/50-facebook-updates/

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Cristal – Millennium Inorganic ‘Manufacturing Day’ Community Event 2013 Ashtabula, Ohio – 1

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Is Valentine’s Day too soon to launch your Mother’s Day marketing strategy?

Happy Valentine’s Day, everyone! It’s a beautiful, snowy day here in Ashtabula County, Ohio. With St. Patrick’s Day shamrocks and green apparel already crowding out Cupid’s chocolates at the local pharmacy, you might be asking yourself, isn’t it too early to starting your marketing campaign for St. Paddy’s Day? How about Mother’s Day? Maybe not. Check out the metrics in this article, brought to my attention by David Landis of Landis Communications: When should you roll out your holiday marketing strategy?

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Media Magic Filming On Location at Bissell Maple Farm, Rock Creek Ohio

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Got Postcards? Here’s A Direct Mail Marketing Deal !

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Are you looking for an easy and cost effective way to use Postcards to market your business? I came across this solution while reading a response by Barry Caputo of  the Marsid M and M Group,  in a popular marketing blog. He suggested using a service by the USPS called E.D.D.M. (Every Door Direct Mail). EDDM lets you pay a flat fee to mail a large postcard without the need for a mailing list. Just have the postcards printed and bundle them according to postal regulations (bundles of 100 pieces) and take them to the post office.  I checked it out for myself. For instance, I went to the map on their site, selected my select target area in Ashtabula and picked two particular routes: one going therough the central business district and one going through the main industrial district. The total delivery cost was $185 – not bad, for hitting every door and PO box in that area. Thanks, Barry  for this great marketing tip!  You can find out more here about EDDM at the USPS website: https://www.usps.com/business/every-door-direct-mail.htm.

Turn Cabin Fever into Marketing Magic

Weeks and weeks of Polar Plunges and Snow Storms is giving a lot of us small business owners Extreme Cabin Fever! If you are like me, in beautiful southern Ashtabula County, Ohio, you are tired of being cooped up inside, waiting for Mother Nature to ease up. What I’m doing is taking some time to do what I do for others… market my own business! This slow time is a great time to focus of getting the word out about your company. Try out a new marketing tool – start a new Twitter Hashtag campaign, get started on a new WordPress blog site, upload some product pictures to your Facebook Page or create a LinkedIn Company Page for your business. LinkedIn has some wonderful new tools in its networking arsenal and I am having a lot of fun putting them to work for Media Magic right now. It’s keeping my mind busy and I don’t have time to think about the snow piling up around my window sill. Take a peek at ours below. Check back later this week, and I will have a mini-tutorial about how to get started with LinkedIn Company and Showcase Pages.

Media Magic Launches A New Advertising Showcase Page on its LinkedIn Company Page

Community First Credit Union RV Loans billboard created by Media Magic and Lamar Advertising

Community First Credit Union RV Loans billboard created by Media Magic and Lamar Advertising

Looking for more information on Media Magic’s Advertising and Public Relations Services? Keep up to date and Follow our new Advertising Campaigns and Commercial Production Showcase Page on LinkedIn!Media Magic Advertising Showcase Page on LinkedIn

Media Magic’s David Walker hits the Big 5-0!!!

Happy Birthday to Media Magic’s Director of Photography, David Grant Walker… turning 50 today, and now eligible for an AARP card! Much love and happiness to you!David Grant Walker- Director of Photography

Community First Credit Union

Community First Credit Union, of Ashtabula, Ohio, hired Media Magic to create a year long multimedia advertising campaign that incorporated their new branding concepts. After consulting with their management team, we scripted and produced 8 Cable TV/television and radio 30 second commercials, including several customer testimonials, and created matching 1/4 page newspaper ads and billboards, designed in partnership with the graphic artists at Lamar Advertising. Our clients was so pleased with the results of our marketing efforts, that we were hired to do a second year-long advertising campaign.

CFCU RVLoan Newspaper Ad Proof

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CFCU Checking Newspaper Ad Proof dw CFCU-AutoLoan-Rick CFCU Bills Ad 2-11